I Call That Art.

Spent the last week in Kaua'i. Rough life, I know. It was nothing short of heavenly. This being my first trip to that anomalous paradise we call the 50th state of the union, I had day-dreamy expectations at least 20 years in the making and wasn't sure the real thing would measure up...It did.

But flipping through a magazine on the flight home (from LA, not Kaua'i--spent that one crashed out across a whole row of empty seats) enjoying the ramblings of my internal ad critic, I realized that particular voice sounded oddly unfamiliar. Scanning back in wonderment over the preceding 6 days, I realized I couldn't recall a single piece of paid advertising from the entire trip.

Typically, at least one shows up in my mental highlight reel of the vacation, but even racking my brain, I couldn't think of a single impression. I hadn't turned on the TV, listened to the radio, gone online, opened a magazine or (gulp) driven past a billboard in 6 whole days! (figure there's got to be a law on the billboard thing--who wouldn't want to put one up in the Mecca of US tourism?)

The second realization, almost paradoxial at first, was that I felt strangely inspired...creative...energized. Something in the plumeria-scented breeze, the crashing waves, the searing sunsets had driven me to be a better designer, a better communicator.

Perhaps there's more than one way to go back to the source material.

Comments Title


1  pedro ~ December 7, 2006 8:17 PM

I was pleased to be able to go there this summer. I thought Kauai was a beautiful island. I took some pictures while I was there. Gorgeous island. With the lack of advertising, it seems the island spoke for itself.



2  Clifton ~ December 8, 2006 12:33 AM

Sometimes after you finish writing a paper at 12:30am you just have to take one more look at SJ's blog and make a comment. I was happy with this design on a PC, but now that I look at it on a Mac all the time, I'm really happy with it. Font smoothing is a wonderful thing.

Glad you could chill in the tropics for a while. I'm totally jealous. Nature has a funny way of refueling the soul and refreshing the creative mind.



3  Clifton ~ December 8, 2006 12:34 AM

Oh, and congrats on two consecutive weeks of blogging! ;)



4  Anonymous ~ December 29, 2006 11:12 PM

How is it possible that you did not tell me you were going to Hawaii? You sneeky girl.... I'm going to Jamaica this summer, wanna come?



5  Erin Chorak ~ December 29, 2006 11:13 PM

Sorry that last comment was from me. I just assumed you would know....



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Pers[pica]city is the showcase, sounding board and digital playground of SaraJoy Pond, Independent Creative. [ooh, I like the sound of that!]

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